Medical and Biotech Media

I’ve been busy off and on in these two areas of industry during last year and I thought I’d post a little about the roto animation and illustrations I created for these projects.

The roto animation was partially direct roto of live-action footage and some non-roto elements based on the said footage. I was involved in designing the style of the animation and executing the animation itself – the real challenge was changing the features of the man’s face and hair to fit the character requirements for the final video. In the live-action footage that I used, the actor had longer hair, so he needed a “haircut”. Also, I needed to change his expressions and eye movement. Here are two clips from this pharmaceutical video project for the production company, Eveo in San Francisco.

Another project that had me busy on a couple of separate occasions was creating icon illustrations of bio-tech equipment for Zymergi, LLC. The challenge for these was to illustrate the units in an elevation view; a straight-on view without any perspective. All of the photo reference I had to work with was photographed in a lab setting with plenty of lens distortion, existing lighting and obscured by other components. Not only did I need to tweak the perspective but needed to light them all from a similar light source as well. Here are a few of the units.

Both projects were interesting experiences and gave me unique insight to these industries. I surely hope to do more work in these fields in the future.

About Administrator

Tom has worked for over two decades in television, advertising, and feature film animation. Tom was Character Sculptor and Effects Animator on the Warner Bros/Lorimar Gumby Adventures‚ TV series (1987-1988) and Gumby Movie‚ the stop-motion feature film (1991). In 1991 at Colossal Pictures, Tom's Animation Direction debut Coca-Cola Watch‚ won a Clio Award. In 2000 he became Co-Partner at Way Out West Prods in San Francisco. Tom joined Maverix Studios in October of 2002 and was a dedicated principal member of the group until September 2011. Tom is now an artist for hire.
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